This post was inspired by a guy who is hell bent on making money online - even if it puts him on the street. On one of the internet marketing forums I frequent, there’s this guy who is desperate to make money online. He pleads for advice, usually ignores the advice he’s given, and then pleads for more advice. What is he trying to do? He’s looking for something that will guarantee profits. There is nothing that will guarantee you anything in this business, and only those who will profit from the advice they give you will tell you otherwise.
You know what worries me about this guy? He’s quick to buy suggested products, pay for futile AdWords campaigns for sites that he has to set up on a free host because he has so little spare money. According to him, he needs to desperately get enough money to pay the rent.
Now hold on a damn minute! This guy is trying to muster a few hundred dollars in less than a month so he can pay his rent? Many internet marketers make this money in their sleep, but this guy is just getting started in this business. I’m not exactly an IM hotshot but I know that this is NOT the way to go about making money online. The only people who are going to make money are Google, AdSense publishers (if he’s using the Content Network), and e-book peddlers who hold the secret to online wealth.
I would never suggest to someone barely hanging on to put what little money they have in the stock market. The stock market is a bit different from internet marketing, but AdWords, hosting, buying traffic, etc. are all investments. And at this point, if you’re barely scraping by, they’re risky investments.
So how do you start making money online if you have none? The easiest way to get started is by blogging. I set up my free hosted blogs on Blogger. You could also use WordPress. I have no experience with WordPress hosting, but their blogging software, which I’m using here, is great. But Blogger is probably easier to use if you’re new to blogging.
Pick a niche for your blog. There are different ways you can find a niche. They’re everywhere. I’d personally use a combination of the keyword tool at SEO Tools or SEO Book, search results, maybe ClickBank or another affiliate marketplace to see what’s selling in different niches, AdWords keyword tool to see advertiser competition. Note, you are not using AdWords, just using the tool so you can gauge how popular or competitive a certain niche is. You can also get some idea of the cost of different keywords.
Update your blog daily. This one hasn’t been updated every day, but I’m not expecting to make much from it. You can and should make more than one. Use some SEO techniques on your blog so you can rank high on the search engines. SE traffic is some of the highest quality traffic you can get. And it’s free.
Promote your blog. Submit it to blog directories. Build Hubs and Squidoo lenses. Make link trades with other blogs. Put your blog in your signature on forums you frequent (if it’s allowed). Carefully spread your links on Google, MSN, and Yahoo! Groups if you can wade through the spam. Never spam your blog and avoid making it even look like you’re spamming your blog at all costs. Submit your blog or blog articles to social bookmarking websites. I put up a list of them a few days ago. Put your blog in your email signature. Depending on your niche, you could find many other ways to promote your blog. Is it a gardening blog? Try answering a gardening question on something like Yahoo! Answers and link back to your blog or a blog post containing relevant information about the question! Be creative, but avoid spamming!
Monetize your blog. Place AdSense ads on it. Plug affiliate products in your posts, but don’t be a complete affiliate whore about it.
Keep updating your blog. You don’t have to update it daily, forever. But the more you update it, the better.
As people visit your blog you will get clicks on your AdSense ads and make money. AdSense earnings are a function of traffic so the more traffic you bring, the more money you should make. Affiliate sales are also great, especially if your blog is matured and trusted.
Once you start making money, reinvest it. But take it one day at a time. You won’t make a million dollars by tomorrow, in fact you probably won’t even make $1000 by the end of the month, but Rome wasn’t built in a day.